周杰伦千万粉丝抖音号，更了！概念股飙涨→

Core Viewpoint - The article highlights the significant impact of Jay Chou's entry into Douyin (TikTok) on the stock performance of his associated company, Giant Star Legend, showcasing the potential of celebrity IP in driving business growth [1][4]. Group 1: Jay Chou's Douyin Account Launch - Jay Chou launched his Douyin account on July 9, 2023, under the name "Zhou Tongxue," and posted his first video on July 11, which utilized AI technology to showcase important moments from his life [1]. - Within three hours of the video release, his account gained over 13 million followers, and the video received 1.659 million likes [1]. Group 2: Stock Performance of Giant Star Legend - Following the video release, Giant Star Legend's stock price surged, increasing by over 36% at one point, and closing with a gain of 21.71% at HKD 15.70 per share, with a trading volume exceeding HKD 4 billion [4]. - In less than four trading days, the stock price of Giant Star Legend has risen by over 200% [4]. Group 3: Business Operations of Giant Star Legend - Giant Star Legend specializes in IP creation and operation, as well as new retail, and has been focusing on the operation of celebrity IP since launching the "Zhou Tongxue" character in 2019 [6]. - The company reported a revenue of CNY 584 million for the fiscal year 2024, representing a year-on-year increase of 35.8%, with IP business revenue reaching CNY 314 million, up 65.1% year-on-year [6]. - The annual report indicates that Giant Star Legend continues to promote celebrity IP, invest in concerts, and organize events, including activities like "Finding Zhou Tongxue" to attract fans and exhibitions in various locations, while also exploring overseas markets [6].