Core Viewpoint - Jay Chou's entry into Douyin has generated significant engagement and has positively impacted related stocks, indicating a strong market response to celebrity endorsements in the digital space [1][8]. Group 1: Douyin Account Launch - Jay Chou launched his Douyin account on July 9, 2023, under the name "周同学," with over 15 million followers by the afternoon of July 11 [7]. - The first video posted on July 11 showcased AI-generated memories of Jay Chou's life, receiving over 6.12 million likes and 620,000 comments shortly after its release [4][1]. Group 2: Stock Market Reaction - Following the release of Jay Chou's video, shares of Giant Star Legend (6683.HK), associated with "Jay Chou concept stocks," surged by over 36% at one point, later stabilizing with a 12.71% increase, closing at HKD 14.54 per share [8].
周杰伦首条抖音更新，概念股暴涨
证券时报·2025-07-11 07:48