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赣超首轮场均上座人数超1.3万,已有多家赞助商
第一财经·2025-07-15 03:32

Core Viewpoint - The "Ganshou" Jiangxi Province Urban Football Super League has successfully attracted significant attendance, indicating a growing interest in local football events and the potential for sports to drive cultural and economic integration in the region [1][2]. Group 1: Event Overview - The inaugural matches of the "Ganshou" league took place from July 12 to 13, with a total attendance of 66,960 across five venues, averaging 13,392 spectators per match, surpassing the average attendance of the China League [1][2]. - The league features a two-phase competition structure, with southern and northern divisions, culminating in a knockout stage, and will run for 110 days with a total of 66 matches [2][3]. Group 2: Cultural and Economic Integration - The league aims to integrate sports with cultural tourism and commerce, offering low ticket prices and various promotional initiatives to enhance public participation [3][4]. - Initiatives include transforming match tickets into a "Cultural Tourism Card," showcasing local culture during halftime, and establishing a "Ganshou Night Market" to promote local cuisine and creative products [4][5]. Group 3: Sponsorship and Partnerships - The league has attracted multiple sponsors, including the A-share listed company Yingxin Development as the title sponsor, indicating strong commercial interest in the event [5][6]. - Various partners from sectors such as banking, telecommunications, and food are involved, highlighting the league's potential to foster business opportunities and regional development [6].