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泡泡玛特,果然“爆”了
新华网财经·2025-07-15 13:58

Core Viewpoint - The company, Pop Mart, has announced a significant increase in its performance for the first half of the year, with expected revenue growth of no less than 200% and a profit increase of no less than 350% compared to the same period last year [1][3]. Group 1: Performance Highlights - For the first half of the year, Pop Mart's revenue is expected to grow by at least 200% year-on-year, while group profit (excluding unrealized gains from financial instruments) is projected to increase by at least 350% [1][3]. - The company attributes this substantial growth to the enhanced global recognition of the Pop Mart brand and its IP, as well as a diversified product range that has driven revenue growth across all regional markets [3]. - The overseas revenue share has been continuously increasing, positively impacting both gross margin and profit, alongside scale effects contributing to significant profit growth [3]. Group 2: Regional Performance - In Q1 of this year, Pop Mart's overall revenue grew by 165%-170%, with domestic revenue increasing by 95%-100% and overseas revenue soaring by 475%-480% [3]. - Revenue growth in overseas regions includes a 345%-350% increase in the Asia-Pacific region, an 895%-900% increase in the Americas, and a 600%-605% increase in Europe [3]. Group 3: Product Success and Market Impact - The LABUBU series has become a phenomenon, with sales in the U.S. and European markets increasing by 800% and 500% year-on-year, respectively, leading to long queues at stores [4]. - The popularity of LABUBU has expanded Pop Mart's business footprint to nearly 100 countries and regions globally [5]. - A unique LABUBU figure was auctioned for 1.08 million RMB, highlighting the brand's premium market position [5]. Group 4: Stock Performance and Market Position - Following the success of its IP, Pop Mart's stock price surged, reaching a historical high of 283.4 HKD per share on June 12 [5]. - As of July 15, the stock price increased by 1.08%, closing at 263.2 HKD per share, with a total market capitalization of 353.5 billion HKD [5].