钟薛高再陷破产审查，线下渠道难觅踪影，线上价格跌至七八元

Core Viewpoint - The company Zhong Xue Gao, once popular for its high-priced ice cream, is facing bankruptcy scrutiny for its subsidiary and parent company due to inability to repay debts and insufficient assets to cover liabilities [1][2]. Group 1: Bankruptcy and Legal Issues - Zhong Xue Gao's wholly-owned subsidiary, Pan Zhu You Xi (Shanghai) Biotechnology Co., Ltd., has been applied for bankruptcy examination by creditors, with the Shanghai Third Intermediate People's Court handling the case [1]. - The parent company, Zhong Xue Gao Food (Shanghai) Co., Ltd., is also facing bankruptcy examination, initiated by Shanghai Zhen Liao Trading Co., Ltd., due to similar financial issues [1]. - The court has suspended execution of claims against Zhong Xue Gao, indicating that the company cannot settle its due debts [1]. Group 2: Market Presence and Sales Performance - Recent visits to offline channels reveal that Zhong Xue Gao ice cream is increasingly difficult to find in supermarkets and cold drink wholesalers, with one supermarket chain stating they have not restocked since the "burning" controversy [1]. - In the e-commerce sector, Zhong Xue Gao's Tmall flagship store currently offers only a few flavors, with delayed shipping and a commitment to restore normal operations [2]. - The price of Zhong Xue Gao ice cream has dropped to 7-8 yuan per unit in unofficial online channels, reflecting a significant decline from its original pricing strategy where products were priced above 50 yuan [2]. Group 3: Brand Reputation and Challenges - The brand has faced multiple controversies over the past two years, including allegations of unpaid wages, locked office premises, and legal disputes primarily related to service and sales contracts [2].