民航版“12306”来了！可实现37家国内航司直销机票同平台比价

Core Viewpoint - The article discusses the emergence of the "Civil Aviation Official Direct Sales Platform" on the app of the largest civil aviation information service platform in China, "Hanglv Zongheng," which is seen as a potential competitor to traditional online travel agencies (OTAs) by offering direct sales of airline tickets from various domestic airlines [1][2]. Group 1: Platform Features and Offerings - Hanglv Zongheng has integrated direct sales ticket resources from 37 domestic airlines, allowing users to compare and purchase tickets from multiple airlines on a single interface [2]. - Unlike traditional OTAs, the tickets sold on Hanglv Zongheng are directly sourced from airlines, eliminating the need for ticket agents and associated fees [1][2]. Group 2: Market Context and Challenges - The article highlights ongoing issues with OTAs, such as price markups, bundled sales, and the resale of reward tickets, which have led to consumer dissatisfaction and regulatory challenges [2][3]. - The direct sales model of Hanglv Zongheng aims to address these pain points by ensuring ticket safety and regulatory compliance while meeting user demand for price comparison [3]. Group 3: Industry Trends - The article notes that the three major state-owned airlines in China have begun mutual ticket sales on shared routes, indicating a trend towards collaboration among airlines [3]. - Hanglv Zongheng's platform expands the scope of mutual sales among airlines, positioning itself as a unified ticketing platform for civil aviation [3].