DOUSHEN(SZ:300010) 21世纪经济报道·2025-07-22 06:37Core Viewpoint - Dou Shen Education has launched the AI-Class product matrix, which includes AI autonomous practice, AI dual teachers, and AI companion robots, marking a new exploration in monetizing large AI models in the education sector [2][4]. Group 1: AI Teacher Product Value - The AI-Class product includes "AI Super Training Ground + AI Dual Teachers + Companion Robots," with the first two being course software and the third being smart hardware [4]. - AI-Class enhances teaching capabilities by allowing real-time Q&A, generating 3D animated board presentations, and assisting students in completing their writing [4]. - The evolution of the education industry from offline to online and now to AI reflects a shift where real teachers empower AI to provide quality education to more students [6][7]. Group 2: Industry Context - The education industry saw the emergence of offline tutoring around 2000, leading to the rise of specialized teachers and the "famous teacher effect" [5]. - The online live class model emerged around 2015, significantly amplifying the reach of famous teachers, with Dou Shen Education's classes accommodating up to 50,000 students simultaneously [6]. - AI technology allows for the abstraction of real teachers, enabling real-time interaction with thousands of students, thus enhancing educational resource distribution [6][7]. Group 3: Market Dynamics - The introduction of AI teacher products is a response to the challenges faced by earlier AI Q&A tools, which struggled with commercialization [5][6]. - Parents are more willing to pay for courses, and the combination of video lessons with real teachers has proven successful, creating opportunities for AI teacher products [7]. - Dou Shen Education, despite being smaller than competitors like New Oriental, is positioned to innovate and break conventional boundaries in the education sector [10]. Group 4: Future Prospects - Dou Shen Education plans to increase offline investments and integrate AI teacher products with small class models, potentially enhancing the learning experience [11]. - AI teachers can facilitate high-frequency oral practice in English and instant problem-solving in mathematics, expanding the scope of subjects offered [11]. - The AI teacher products are still in early development, with room for improvement in teaching methodologies and technology capabilities [13][14]. Group 5: Commercial Model Challenges - The pricing strategy for AI products includes a high-priced lead product, which may affect conversion rates, as traditional lead products are often priced much lower [14]. - The uncertainty in the validation cycle for new products poses challenges for their commercial success [14].