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用户都去哪了?DeepSeek使用率断崖式下跌?
菜鸟教程·2025-07-23 02:10

Core Viewpoint - DeepSeek R1, initially a phenomenon in the AI sector, is now facing user attrition and declining traffic, raising questions about its market strategy and user experience [8][11]. Group 1: Market Performance - DeepSeek R1 achieved remarkable growth, with daily active users (DAU) reaching 22.15 million within 20 days of launch, topping the iOS App Store in over 140 countries [2]. - However, recent reports indicate a significant decline in web traffic, with DeepSeek's visits dropping from 614 million in February to 436 million in May, a decrease of 29% [9]. - In contrast, competitors like ChatGPT and Claude have seen increases in web traffic, with ChatGPT's visits rising by 40.6% [9]. Group 2: User Experience Issues - Users are migrating to third-party platforms, with third-party deployment usage of DeepSeek models increasing nearly 20 times since launch [16]. - Key user pain points include high token latency and a smaller context window of 64K, which limits its ability to handle large code or document analyses [21][23]. - DeepSeek's strategy of prioritizing low costs over user experience has led to longer wait times compared to third-party services [21]. Group 3: Strategic Choices - DeepSeek's approach reflects a focus on research and development rather than immediate profit, positioning itself more as a computational laboratory than a commercial entity [26]. - The company has chosen not to address user experience issues, indicating a deliberate strategy to maximize internal computational resources for AGI development [26]. Group 4: Competitive Landscape - The AI industry is witnessing intense competition, with new models like GPT-4.5, Gemini 2.5, and others being released, which has contributed to user migration from DeepSeek [38]. - Anthropic, facing similar challenges, has focused on optimizing its model and forming partnerships with cloud service providers to enhance computational resources [30]. Group 5: Public Perception - Domestic users have expressed mixed feelings about DeepSeek, citing slow speeds and server issues, while others remain supportive of its long-term vision [34][40]. - The competitive landscape is evolving rapidly, with new iterations of models being released, making it challenging for DeepSeek to retain users [38][47].