日本MUJI回应無印良品naturalmill山寨质疑

Core Viewpoint - The article discusses the confusion between the Japanese brand MUJI and the Chinese brand 無印良品 natural mill, highlighting their trademark disputes and the similarities in branding and product offerings [1][5]. Group 1: Company Background - MUJI is represented in China by MUJI (Shanghai) Commercial Co., Ltd., established in 2005 with a registered capital of 29 million USD, and is controlled by Japan's Ryohin Keikaku Co., Ltd. [3] - 無印良品 natural mill is operated by Beijing Cotton Field Textile Co., Ltd., founded in 2000 with a registered capital of 1.1 million RMB, focusing on textiles and daily goods [3][4]. Group 2: Trademark Registration - Beijing Cotton Field Textile Co., Ltd. registered the "無印良品" trademark in April 2000, while Ryohin Keikaku registered "無印良品MUJI" in April 2002 [4]. - The trademark registration timeline indicates that the Chinese brand registered its trademark before the Japanese brand, leading to ongoing legal disputes [4]. Group 3: Legal Disputes - The two brands have been involved in multiple legal battles, with a notable case in 2015 where Beijing Cotton Field accused MUJI of trademark infringement, resulting in a court ruling in favor of the Chinese company in 2017 [5]. - The court mandated MUJI to cease infringement, compensate for damages, and issue a statement to mitigate the impact of the infringement [5]. - Industry experts suggest that the trademark disputes stem from a lenient trademark registration process in China around 2000, which allowed for the registration of similar brands, leading to prolonged conflicts [5]. Group 4: Market Presence - Both MUJI and 無印良品 natural mill operate multiple physical stores, indicating their presence in the retail market [6].