规模已超30万亿元！理财市场进取型投资者有明显增加

Core Viewpoint - The report indicates a steady growth in the banking wealth management market, with a total outstanding scale of 30.67 trillion yuan as of mid-2025, reflecting a 2.38% increase from the beginning of the year and a 7.53% year-on-year growth [1]. Group 1: Market Overview - As of mid-2025, the total number of wealth management products issued reached 16,300, with total funds raised amounting to 36.72 trillion yuan [1]. - The average annualized return on wealth management products for the first half of 2025 was 2.12%, a decrease from the previous year's average return of 2.65% [3]. - The total income generated for investors in the first half of 2025 was 389.6 billion yuan, representing a 14.18% increase compared to the same period last year [2][3]. Group 2: Product Composition - Fixed-income products remain the dominant category in the wealth management market, accounting for 97.2% of the total outstanding scale as of mid-2025, which is an increase of 0.32 percentage points year-on-year [3]. - The trend towards "fixed income plus" products is expected to grow, driven by declining interest rates, with an anticipated increase in overall wealth management scale exceeding 1 trillion yuan for the year [3]. Group 3: Investor Demographics - The number of investors holding wealth management products reached 136 million by the end of June 2025, marking an 8.37% increase from the beginning of the year [5]. - Among individual investors, those with a risk preference classified as "aggressive" (level 5) saw a notable increase, rising by 1.25 percentage points compared to the previous year [7]. - The regulatory framework is evolving, with new guidelines set to take effect in February 2026, emphasizing the importance of understanding customer risk profiles and appropriate product offerings [7].