Core Insights - The article provides a comprehensive overview of the user scale and growth of various mobile applications in China, highlighting the leading apps in different categories based on their Monthly Active Users (MAU) as of Q2 2025 [2][6]. User Scale of Top Apps - The top app in instant messaging is WeChat with an average MAU of 110,105.33 million [3]. - Douyin leads in short video with an average MAU of 90,392.88 million [3]. - Alipay ranks first in payment and settlement with an average MAU of 92,550.92 million [4]. - Other notable apps include Baidu in search engines with 70,186.45 million MAU and Meituan in local life services with 50,620.42 million MAU [4]. Growth Rankings of Apps (MAU in Billion Level) - The app "Yinshangfu" in payment and settlement saw a growth of 78.50% with an MAU of 18,828.03 million [8]. - "Dazhongdianping" in local life services experienced a growth of 33.40% with an MAU of 15,484.44 million [8]. - "Didi Chuxing" in ride-hailing services grew by 24.44% with an MAU of 13,520.97 million [8]. Growth Rankings of Apps (MAU in Million Level) - "DeepSeek" in AI search engines has a remarkable growth of 6062.68% with an MAU of 2,480.48 million [9]. - "Douyin Mall" in comprehensive e-commerce achieved a growth of 552.24% with an MAU of 4,526.35 million [9]. - "Kimi" in AI applications also showed significant growth of 177.37% with an MAU of 1,273.89 million [9]. WeChat Mini Programs User Scale - The top mini program is "Tencent Mobile Value" with an MAU of 68,949.98 million [12]. - "Life Payment" ranks second with an MAU of 47,149.05 million [12]. - "Didi Chuxing" mini program for ride-hailing has an MAU of 31,284.19 million [12]. Internet Ecosystem Traffic Leaders - "Fengxing Video" leads with a total user count of 3,812.95 million and a daily active user count of 2,484.90 million [15]. - "Mango TV" follows with a total user count of 45,013.20 million and a daily active user count of 6,396.89 million [15]. AI Native App User Scale - "DeepSeek" in AI search engines leads with an MAU of 16,295.20 million [17]. - "Tencent Yuanbao" in AI comprehensive assistants has an MAU of 2,480.48 million [17]. AI Application Plugin User Scale - "Baidu AI" in AI search engines has an MAU of 29,406.49 million [19]. - "Douyin" with its AI search feature has an MAU of 20,972.89 million [19]. Commercial Value of Apps - Douyin leads in short video advertising with a value index of 867.78 and an MAU of 91,423.72 million [21]. - WeChat follows with a social advertising value index of 573.12 and an MAU of 110,409.71 million [21]. Overall Streaming and Variety Show Rankings - The top drama series is "Dafeng Dajian" with a total playback of 11.47 billion [23]. - The leading variety show is "Chengfeng 2025" with a total playback of 5.98 billion [25]. New Energy Vehicle Manufacturer Activity Rankings - BYD leads with an active volume of 9,714,308 vehicles and a quarter-on-quarter growth rate of 8.52% [27]. - SAIC-GM-Wuling follows with 2,426,206 vehicles and a growth rate of 6.27% [27].
QuestMobile2025半年度中国移动互联网实力价值榜