暴涨近30%，“周杰伦概念股”回应与宇树合作

Core Viewpoint - The collaboration between Superstar Legend and Yushu Technology in the consumer-grade robot sector has led to a significant surge in the stock price of Superstar Legend, highlighting the potential of celebrity IP in driving market interest and investment opportunities [1][4]. Group 1: Collaboration Details - Superstar Legend's subsidiary, Xing Chuang Yi (Kunshan) Cultural Entertainment Co., has entered into a partnership with Yushu Technology to develop consumer-grade robots with companionship and social attributes [1]. - The collaboration will focus on creating robots for both home use and entertainment events, with Superstar Legend handling IP planning, design, and global marketing strategies, while Yushu Technology will manage technical and hardware development [1]. Group 2: Financial Planning and Stock Performance - Superstar Legend plans to allocate approximately 38.2% of the funds raised from a recent share placement (around HKD 124 million) to expand its retail channel network, including vending machines and smart devices [2]. - The company announced a share placement of 37.52 million shares at HKD 9.13 per share, raising a total of approximately HKD 342.6 million, with a net amount of about HKD 324 million after expenses [2]. - Since its listing in July 2023, Superstar Legend's stock has increased by 188%, with a market capitalization of HKD 12.2 billion, driven by the popularity of its IP and recent collaborations [4]. Group 3: Business Model and Growth - Founded in 2017, Superstar Legend focuses on IP creation and operation, with its core IP being the character "Zhou Tongxue," based on the celebrity Jay Chou [3]. - For the fiscal year 2024, the company reported a revenue of HKD 584 million, a year-on-year increase of 35.8%, with IP business revenue growing by 65.1% to HKD 314 million [4]. - The company's unique business model combines IP creation with new retail strategies, leveraging its celebrity IP to drive rapid monetization in the retail sector [5].