Core Viewpoint - L Catterton, a private equity firm under LVMH, has acquired a majority stake in L.A.B. Golf for over $200 million, highlighting the growing demand for innovative golf equipment and the potential for significant sales growth in the coming years [4][5]. Group 1: Company Overview - L.A.B. Golf started as a small company selling unique putters from a trailer and has become one of the hottest startups in the golf industry [4]. - The company’s name stands for "Lie Angle Balance," and its patented technology aims to eliminate torque, making putting easier for golfers [4]. - L.A.B. putters are known for their distinctive design, featuring various screws on the bottom that enhance balance and appeal to professional players [4]. Group 2: Market Performance - Following a notable win by golfer J.J. Spaun using L.A.B. putters, demand surged among amateur players, with the company selling approximately 130,000 putters last year [5]. - Sales are projected to triple by 2025, indicating strong market potential [5]. - The starting price for L.A.B. putters is $399, with custom modifications potentially exceeding $1,000 [5]. Group 3: Investment Context - L Catterton has a diverse investment portfolio that includes brands like Birkenstock, RH, and Peloton, as well as recent investments in Flexjet and Solidcore [6]. - The firm’s acquisition of L.A.B. Golf aligns with its strategy to invest in consumer brands with high growth potential [6].
8亿美元买飞机、2亿美元买高尔夫球杆,LVMH在高奢圈杀疯了
阿尔法工场研究院·2025-07-31 00:07