21世纪经济报道·2025-08-01 03:54Core Viewpoint - Multiple food delivery platforms have publicly committed to resisting disorderly competition and promoting a healthy industry ecosystem, emphasizing the importance of quality and service over price competition [1][2]. Group 1: Company Commitments - Meituan has pledged to strictly adhere to antitrust laws, ensure promotional activities are transparent, and protect merchants' pricing autonomy while fostering a win-win ecosystem for consumers, merchants, and delivery personnel [1]. - Ele.me and Taobao have also expressed their commitment to rationally plan subsidies based on consumer and merchant needs, respect merchants' rights, and enhance delivery efficiency and service experience [1]. - JD.com has vowed to resist vicious competition by focusing on differentiated offerings and improving service quality, aiming to shift the industry focus from subsidies to quality and service [2]. Group 2: Regulatory Environment - The regulatory authorities have already intervened in the competition among food delivery platforms, with the State Administration for Market Regulation conducting discussions with major players like Meituan, Ele.me, and JD.com to ensure fair competition [2]. - In July, the market regulator reiterated the need for these platforms to further standardize promotional activities and engage in rational competition [2]. - Over ten provincial and municipal catering industry associations have issued initiatives calling for an end to "involution-style" competition among food delivery platforms [2].