Core Viewpoint - The real estate market in Shenzhen shows a divergence in performance, with new home sales declining while second-hand home transactions continue to grow [2][3]. New Home Market - In July, new home sales in Shenzhen decreased by 18.7%, with a total of 2,664 units sold [2]. - There were 14 new projects launched, supplying a total of 6,405 new homes, which is a 252.6% increase month-on-month [2]. - The increase in new home supply is attributed to the proactive stance of developers, reaching a year-to-date high [2]. - The decline in new home sales is linked to seasonal market trends and adverse weather conditions affecting buyer enthusiasm [2]. - The trend of selling completed homes is gaining traction, with July seeing 1,441 pre-sale transactions, a 24.1% decrease, while 1,223 completed homes were sold [2]. Second-Hand Home Market - In July, second-hand home transactions reached 5,624 units, a 5.4% increase month-on-month, with residential sales up by 3.4% [3]. - The average price for second-hand homes in Shenzhen was 52,987 yuan per square meter, reflecting a 1.3% month-on-month decline and a 3.6% year-on-year decline [3]. - The price drop is attributed to decreased market activity and a more cautious mindset among sellers, leading to expanded negotiation space [3]. Rental Market - The rental market in Shenzhen remains stable, with average rents in July at 74.9 yuan per square meter, a slight increase of 0.4% month-on-month [4]. - The average monthly rent per unit was 5,608 yuan, up 0.3% month-on-month and 0.9% year-on-year [4]. - The increase in rental prices is driven by higher transaction volumes in core areas like Futian and Luohu, alongside seasonal demand [4]. Market Outlook - The real estate market in key cities, including Shenzhen, is experiencing a slight downturn, with second-hand homes continuing to adopt a "price for volume" strategy [5]. - The market is expected to remain volatile, with ongoing city-specific trends and structural opportunities for "good cities + good properties" [5]. - Future policies are anticipated to support market stabilization, focusing on the effective implementation of existing measures [5].
七月深圳一二手住宅成交分化,累计超七千套!
证券时报·2025-08-01 08:57