
Core Viewpoint - Despite the Hang Seng Index's continuous rise since June, the new consumption sector, which once led the Hong Kong stock market, has experienced a significant downturn, with key stocks like Lao Pu Gold, Mixue Group, and Pop Mart seeing substantial market value losses, raising concerns about the sustainability of their business models [3][4][5]. Market Performance - The new consumption sector has faced a collective decline, with Lao Pu Gold's stock price dropping over 37% from its peak, and Mixue Group's stock falling 25% from its high [5][6]. - The market capitalization of these leading stocks has evaporated by over 150 billion HKD, with Lao Pu Gold, Mixue Group, and Pop Mart all experiencing significant losses in value [7][8]. Financial Results and Expectations - Lao Pu Gold projected a sales revenue increase of 240%-252% year-on-year for the first half of 2025, yet its stock price continued to decline post-announcement [7][8]. - Similarly, Pop Mart expected a revenue growth of no less than 200% for the same period, but its stock also faced downward pressure [7][8]. Capital Flow Dynamics - The outflow of southbound funds has been a critical factor in the market adjustment, with a net outflow of approximately 4.1 billion HKD from the new consumption sector from July 2 to July 30 [11][12]. - In contrast, southbound funds have shown significant net inflows into the financial and healthcare sectors, indicating a shift in investment focus away from new consumption [12][13]. Market Sentiment and Future Outlook - Analysts express divided opinions on the future of the new consumption sector, with some optimistic about long-term growth potential driven by consumer upgrades, while others caution against high valuation risks and the need for a more cautious approach [20][21]. - The sector's long-term prospects are seen as promising, but the current market dynamics suggest a need for careful evaluation of individual companies' business models and sustainability [17][20].