乘龙卡车，连着3天“内涵”理想

Core Viewpoint - The collision test video released by Li Auto featuring its new electric SUV, the Li i8, has sparked significant controversy, leading to a notable decline in Li Auto's stock price and increased public attention on the traditional truck manufacturer, Chenglong Trucks [3][14][17]. Group 1: Incident Overview - Li Auto showcased a collision test video during the launch of the Li i8, demonstrating its safety features against an 8-ton Chenglong truck, which led to public curiosity about the truck's safety [5][7]. - Chenglong Trucks quickly responded to the incident, claiming they were misrepresented and released their own safety test video to counter Li Auto's claims [7][8]. - Li Auto defended its testing process, stating it was conducted by a third-party organization, China Automotive Research, ensuring compliance with all standards [7][8]. Group 2: Stock Market Impact - Following the incident, Li Auto's stock experienced significant volatility, with a drop of 6.20% on the day of the i8 launch, and further declines in subsequent days, totaling over 27.3% from its peak [14][16]. - The market capitalization of Li Auto decreased by nearly 33 billion HKD in a single day due to the negative market reaction [14]. Group 3: Social Media and Public Perception - Li Auto's founder, Li Xiang, faced backlash on social media, with his newly opened Douyin account becoming a platform for public debate and mockery regarding the incident [17]. - Chenglong Trucks' social media presence surged, gaining significant followers and engagement as they responded to the controversy [11][12]. Group 4: Industry Analysis - Experts noted that the collision test lacked national standards, questioning the validity of using such tests for marketing purposes [18][19]. - The incident highlighted the risks of using competitors in promotional materials, as it can lead to unintended negative perceptions and backlash [19].