Core Viewpoint - SHEIN is not just providing orders to suppliers; its continuous technological innovation, represented by digitalization and "artisan tools," is the key to upgrading the entire industry chain [2][6]. Group 1: Technological Innovation and Supplier Empowerment - SHEIN has developed over 170 innovative tools and delivered nearly 6,000 pieces to suppliers, with these lean tools improving process efficiency by an average of 80% [5][6]. - In 2023, SHEIN announced an investment of 500 million yuan over five years to further empower suppliers and established a garment manufacturing innovation research center in Guangzhou [5][6]. - The company focuses on digital transformation across the entire supply chain, enhancing production efficiency and resource utilization while reducing inventory risks through a flexible supply chain model [8][19]. Group 2: Impact on Employment and Industry Transformation - SHEIN's initiatives have positively impacted over a million upstream and downstream employees in the supply chain, fostering mutual learning and self-updating among all roles [6][26]. - The transformation from "Made in China" to "Intelligent Manufacturing in China" is supported by SHEIN's efforts to create a sustainable fashion ecosystem through technological innovation [19][28]. Group 3: Training and Skill Development - SHEIN conducts extensive training programs for suppliers, with over 1,000 training sessions held in 2023 alone, covering various aspects of garment production and management [21][23]. - The company has established "dojos" for hands-on training in quality inspection, lean management, and sewing, ensuring that suppliers' employees can quickly adapt to new tools and processes [23][25]. Group 4: Infrastructure and Community Support - SHEIN has invested over 100 billion yuan in building smart logistics parks to enhance automation in sorting and order distribution [27]. - The company has also initiated community support projects, including upgrading facilities for suppliers' employees and their families, demonstrating a commitment to social responsibility [28][29]. Group 5: Competitive Positioning - Through deep empowerment and collaboration, SHEIN has positioned itself as a "chain master" in the garment industry, surpassing established brands like ZARA and H&M to become the third-largest fashion retailer globally [28][29].
探访SHEIN“匠心工具”:一个深度赋能产业的“链主”是如何让供应链飞轮“自转”的?
创业邦·2025-08-05 10:33