从“创新之都”到“未来商店”，深圳打造科技消费新样本丨解码活力中国

Core Viewpoint - Shenzhen is redefining its consumption appeal through a "technology gift list," showcasing a closed-loop model of "technology research and development - scene refinement - consumer radiation" that reshapes global business logic [1] Group 1: Technological Innovation and Consumer Experience - The "Smart Summer Brand Exhibition" in Shenzhen highlighted the city's technological innovation advantages, featuring holographic projections that engage consumers and bridge the gap between technology and consumption [3] - The world's first robot 6S store opened in Longgang District, showcasing various robotic skills and providing a platform for consumers to interact with robots, enhancing their understanding of the technology [4] - Shenzhen aims to normalize the construction of "smart districts" to integrate technology products into daily life, further enhancing consumer experiences [3][4] Group 2: Global Market Expansion - Shenzhen's "market model" facilitates the global distribution of technology hardware, with live streaming events showcasing local innovations to international audiences [6] - Sales of drones and panoramic cameras have surged, with a significant portion of sales coming from Hong Kong customers, indicating a shift in consumer behavior towards tech products [6] - The transformation of Huaqiangbei from an electronic parts hub to a comprehensive experience center for innovative technology and smart hardware is evident, with a focus on high-quality consumer products [7] Group 3: Economic Growth and Policy Support - Shenzhen's retail sales reached 494.87 billion yuan in the first half of the year, reflecting a 3.5% year-on-year growth, driven by advancements in AI, 5G, and smart hardware [9] - The city is targeting the title of "global low-altitude economy capital," with initiatives like drone delivery and the establishment of commercial flight routes by 2026 [9] - The emergence of new consumer brands in Shenzhen, particularly in the tech sector, attracts international tourists seeking affordable and innovative products, enhancing the city's reputation as a shopping destination [9]