老铺黄金宣布将于8月25日再次涨价

Core Viewpoint - The article discusses the upcoming price adjustment by Laopu Gold, which is set to take place on August 25, following a significant increase in international gold prices since the last adjustment in February. This marks the second price increase for the company this year, with expectations of a price rise across most products except gold bars [2][8]. Summary by Sections Price Adjustment Announcement - Laopu Gold announced a price adjustment scheduled for August 25, with details to be confirmed based on actual store prices [2]. - Stores in Shanghai and Guangzhou have acknowledged receipt of the price adjustment notice, although specific details on the price increase are not yet available [2]. Previous Price Changes - This is the second price increase for Laopu Gold in 2023, with the first occurring in February, where prices rose approximately 5% to 10% [8]. - Following the first price increase, there was a surge in customer activity, with reports of long queues and high demand for jewelry, leading to significant social media engagement [8]. Company Background - Laopu Gold Co., Ltd. was established in December 2016, with a registered capital of approximately 170 million RMB. The company is involved in the sale of gold and silver products, jewelry retail, and the sale of art and collectible items [8]. - The company has established 27 branches, with 25 currently operational, and has opened 5 new branches this year [9][10].