机器之心·2025-08-16 01:30Core Viewpoint - The release of GPT-5 with its Router dynamic switching mechanism is seen as a pivotal tool for OpenAI to commercialize advertising, posing significant challenges to traditional internet giants reliant on traffic for revenue generation [1]. Group 1: AI Companies Breaking the Traffic Monopoly - AI applications are rapidly growing their user base, positioning themselves to compete with traditional mobile internet Super Apps [5]. - In China, DeepSeek is projected to reach 194 million monthly active users by March 2025, surpassing Doubao and Tencent Yuanbao [5]. - Globally, ChatGPT has surpassed 700 million weekly active users, while Gemini has over 450 million monthly active users [5][6]. - The user traffic of AI applications is driven by the benefits of large model technologies, which create a new paradigm of value generation [6][7]. Group 2: AI Companies' Commercial Foundations - The introduction of AI as a platform capability raises questions about the necessity of multiple apps for users [3]. - AI applications can directly create tangible value from user interactions, unlike traditional mobile internet applications that primarily rely on traffic and information distribution [7][8]. Group 3: Competition Between Chinese and American Internet Giants - The differing investment attitudes of Chinese and American internet giants in AI may impact their future competitiveness [4]. - Traditional internet giants like Meta, Google, and Tencent heavily rely on advertising revenue, with Meta generating 98% of its revenue from ads [9].