充电宝新规实施首日，部分商家紧急出售无3C认证充电宝

Core Viewpoint - The implementation of the new mandatory product certification rules for power banks and lithium-ion batteries has significantly impacted the market, leading to a clear distinction between certified and non-certified products, with safety concerns driving consumer behavior and market dynamics [6][7][9]. Summary by Sections Certification Rules - The new rules for mandatory product certification (3C certification) took effect on August 15, requiring all power banks and related products to obtain certification to be produced, imported, or sold [6][7]. - Existing valid certification certificates can still be used, and the transition to the new certification process will occur naturally through expiration and product changes [6]. Market Response - E-commerce platforms like Taobao and JD have quickly adapted to the new regulations, prominently displaying "3C certified" labels on power banks, while non-certified products have become increasingly rare [7]. - In physical markets, certified power banks have become the mainstream offering, with prices ranging from 50 to 100 yuan, while low-quality products priced below 30 yuan have significantly decreased [8]. Pricing Dynamics - The price difference between certified and non-certified power banks is primarily around 10 yuan, with certified products using higher quality components [9][10]. - Non-certified power banks are being sold at near-cost prices as sellers aim to clear out inventory, reflecting a shift in consumer purchasing behavior towards certified products [9][10]. Safety Concerns - The emergence of counterfeit 3C certified power banks has been noted, where products display the certification mark but have not actually been certified [10]. - The cost of a reliable battery cell exceeds 40 yuan, indicating that the price difference of 15 yuan between certified and counterfeit products is critical for safety [10]. Industry Challenges - Intense competition in the power bank industry has led to price erosion, with average prices dropping from above 100 yuan to below 50 yuan, prompting manufacturers to cut costs by using inferior materials, which raises safety risks [11].