Core Viewpoint - TikTok is undergoing significant organizational changes to enhance its live streaming business and address regulatory pressures, with a focus on integrating safety measures into product design and improving operational efficiency [3][4][12]. Group 1: Organizational Changes - TikTok CEO Zhou Shuzi has promoted a new leader, Zi Jingxin, to head the live streaming business, which is a critical segment for TikTok [3]. - The restructuring involves merging the "Core Product Team" and "Trust and Safety Product Team" into a new "Platform Responsibility Team" to streamline operations and enhance accountability [4][14]. - The adjustments are part of a broader performance optimization strategy initiated by Zhou Shuzi, which has been in the works for six months [4][12]. Group 2: Leadership Background - Zi Jingxin, a seasoned employee at ByteDance, has a strong background in data-driven operations and has previously led significant projects in e-commerce and live streaming [10][12]. - She has been instrumental in TikTok's expansion into Southeast Asia, where the platform gained substantial market share, particularly in Indonesia [12]. - Zhou Shuzi has emphasized the importance of user experience and safety for TikTok's future business focus [14][20]. Group 3: Regulatory and Safety Measures - TikTok is facing ongoing regulatory scrutiny in the U.S., leading to a heightened focus on data security and content moderation [25][26]. - The company has previously invested over $2 billion in its Trust and Safety department, which had around 40,000 employees globally [22]. - Recent layoffs in the Trust and Safety department are aimed at improving operational efficiency and ensuring that every role adds "real value" to the company [22][23].
周受资晋升一位女将,鹤岗状元,北大学姐
创业邦·2025-08-17 03:23