Core Viewpoint - The article discusses the monthly OTA (Over-the-Air) monitoring report, highlighting the significant increase in OTA updates across various automotive brands, with a focus on advancements in driver assistance technologies and user feedback on new features [1][4]. Industry Overview: OTA Data Summary - In July 2025, the industry updated a total of 833 features, a substantial increase from 507 in the previous month, with a focus on "driving assistance" technologies [4]. - New energy vehicle brands accounted for 382 updates, up from 133 the previous month, indicating a competitive landscape in autonomous driving features [6][7]. - Domestic brands contributed 450 updates, showing a stable performance in OTA functionality over the past year, maintaining a monthly range of 250 to 400 updates [9]. - Joint venture and luxury brands saw a drastic decline, with only one update from Buick, highlighting a slowdown in their technological advancements [11]. User Feedback: New Features - Users expressed satisfaction with the new "human-machine co-driving mode," which improved the overall experience of the NGP (Navigation Guided Pilot) system by reducing the need for manual intervention [21][22]. - The addition of an ACC (Adaptive Cruise Control) switch was positively received, as it reduced instances of unexpected system downgrades during driving [25]. - Users reported that the new features enhanced the driving experience, particularly in complex traffic situations, leading to increased usage of the NGP system [23][24]. Upcoming OTA Updates - Several brands have scheduled significant OTA updates for late 2025, including advanced driving assistance features and improvements in user interface and experience [17][18]. - Notable upcoming updates include the introduction of full-scene connectivity for Huawei ADS 4.0 and various enhancements across multiple vehicle models [17]. Summary of OTA Activities - The report outlines various OTA activities across brands, indicating a trend towards continuous improvement and feature enhancement in the automotive sector [31][42].
【联合发布】2025年7月OTA监测月报
乘联分会·2025-08-19 08:40