辛巴账号更名为初瑞雪，此前多次宣布退网

Core Viewpoint - The article discusses the recent changes in the Kuaishou account of former top streamer Xinba, who has announced his retirement from the live streaming industry due to health issues, transferring management of his company to his wife, Churui Xue [2][9]. Group 1: Account Changes - Xinba's Kuaishou account has been renamed from "Xinba" to "Churui Xue (Xinba 818)" and the profile picture has been updated to reflect this change [2]. - The account currently has over 99.99 million followers and has received 340 million likes, but all previous content has been cleared except for a few live stream replays and songs [3][5]. Group 2: Health Reasons for Retirement - Xinba announced his retirement during a live stream on August 18, citing severe health issues, including serious lung problems stemming from bronchitis diagnosed at age 24 [9]. - He mentioned that he had to inject adrenaline to continue his streaming career, indicating the extent of his health struggles [9]. Group 3: Company Management Transition - Following Xinba's retirement, his wife, Churui Xue, has taken over the management of Xinxuan Group [9]. - Churui Xue has a background in business, being the founder of the CBB micro-business team and CEO of the ZUZU brand, among other roles [9]. Group 4: Controversies Surrounding Xinba - This marks Xinba's fifth announcement of retirement, with previous announcements in April 2020, June 2020, March 2021, and November 2023, all of which ended in his return [10]. - Xinba's brand "Mian Mima" faced controversy over high levels of carcinogens found in its sanitary products, although the brand claimed compliance with national standards [10].