新规发布！事关期货公司互联网营销，这些行为被明令禁止

Core Viewpoint - The China Securities Regulatory Commission (CSRC) has announced the implementation of the "Interim Regulations on Internet Marketing Management for Futures Companies" to regulate internet marketing activities in the futures industry, effective from October 9, 2025 [1][4]. Group 1: Regulations Overview - The "Interim Regulations" consist of 18 articles aimed at strengthening the comprehensive supervision of internet marketing activities by futures companies, including defining the scope of internet marketing, enhancing content review, clarifying marketing systems and departments, and increasing customer protection [3][4]. - The regulations address the need for proper management of marketing personnel and accounts, as well as the oversight of third-party institutions involved in marketing activities [3][4]. Group 2: Prohibited Activities - The regulations specify multiple prohibited activities for futures companies in their internet marketing efforts, including the use of false or misleading marketing content, promises of guaranteed returns, and other deceptive practices [5][6]. - Additionally, the regulations prohibit actions that harm fair competition, such as spreading false information about competitors and using improper methods to attract customers [6]. Group 3: Industry Context - The introduction of these regulations is seen as a necessary step to standardize internet marketing practices within the futures industry, especially given the rise in violations related to internet marketing activities [4][7]. - Several futures companies have faced penalties this year due to inadequate internal controls and misleading marketing practices, highlighting the urgency for compliance and regulation in this area [7].