第一财经·2025-08-24 23:53Core Viewpoint - The public fund industry in China has evolved significantly over the past decade, with a substantial increase in scale and diversification of products, leading to a transformation in investor behavior from passive following to active research and decision-making [3][4][5]. Group 1: Market Growth and Product Diversification - In 2015, the public fund market had a total scale of 8.41 trillion yuan, with money market funds dominating at 54.42% and equity funds at 36.19% [5][6]. - By 2025, the scale of public funds has grown to 35.14 trillion yuan, with a more diverse product structure including equity funds at 24.08% and bond funds at 31.67% [7][9]. - The number of fund products surpassed 10,000 in 2022, marking the entry into the "ten-thousand fund era" [7]. Group 2: Changes in Investor Behavior - Investors have transitioned from a "blind following" approach to actively researching and analyzing funds, utilizing mobile apps for real-time information and engaging in discussions about investment strategies [8][9]. - The understanding of investment metrics such as "Sharpe ratio" and "maximum drawdown" has significantly improved among investors, reflecting a higher level of financial literacy [8][12]. Group 3: Evolution of Investment Targets - The investment focus has shifted from traditional sectors like finance and real estate to technology and new production capabilities, with the electronics sector becoming the largest holding industry by mid-2025 [9][10]. - The top ten holdings of public funds have also changed, with a notable increase in technology stocks, such as Ningde Times and Tencent, replacing many traditional financial stocks [10][11]. Group 4: Global Asset Allocation and Strategy Refinement - Public funds have expanded their investment scope beyond domestic markets to include global assets, with QDII quotas increasing and investments in markets like the US, Europe, and emerging markets [11]. - Investment strategies have become more refined, with the introduction of thematic ETFs catering to specific industries, reflecting a more sophisticated approach to asset allocation [11][12]. Group 5: Structural Changes in the Fund Industry - The proportion of individual investors in the fund market has increased from 43.1% in 2015 to 53.41% in 2024, indicating a shift in the investor base [12]. - Fund companies are adapting to a more regulated environment, focusing on building core research capabilities and prioritizing long-term investment returns over short-term gains [12].