Core Viewpoint - Shanghai Disneyland Resort is enhancing its ticket pricing structure by introducing more intermediate price levels within the existing range of 475 to 799 RMB, aiming to provide visitors with greater flexibility and options for planning their visits [2][4][6]. Pricing Structure - The current ticket pricing structure has been adjusted from four tiers to six tiers, with prices set at 475 RMB, 539 RMB, 599 RMB, 659 RMB, 719 RMB, and 799 RMB [6]. - The new pricing strategy will maintain the lowest and highest ticket prices at 475 RMB and 799 RMB, respectively, while additional intermediate prices will be introduced [6]. Consumer Benefits - The introduction of a multi-tiered pricing structure is designed to better meet consumer travel habits and preferences, allowing for a more balanced distribution of visitor flow throughout the year [6]. - Discounts of approximately 25% will continue to be available for children (ages 3 to 11), seniors (60 years and above), and disabled visitors, while infants under 3 years old will still be admitted for free [6].
上海迪士尼宣布,调价
中国基金报·2025-08-25 06:46