叶国富和胖东来，都难救永辉超市？

Core Viewpoint - Yonghui Supermarket reported a significant decline in both revenue and net profit in its mid-year financial report, indicating challenges in its transformation efforts and operational strategy [3][5]. Group 1: Financial Performance - In the first half of the year, Yonghui Supermarket achieved revenue of 29.948 billion yuan, a year-on-year decrease of 20.73% from 37.779 billion yuan [8]. - The company recorded a net profit loss of 241 million yuan, compared to a profit of 275 million yuan in the same period last year, marking a 187.38% decline [5][8]. - Since 2021, Yonghui Supermarket has been in a continuous state of net profit loss, accumulating losses exceeding 9.5 billion yuan from 2021 to 2024 [8]. Group 2: Operational Challenges - The revenue decline is attributed to the closure of long-term loss-making stores and the ongoing transformation strategy initiated in the second half of 2024 [8][9]. - In the first half of the year, Yonghui Supermarket closed 227 loss-making stores, leaving a total of 552 operational stores across 26 provinces and municipalities [8][9]. - The company incurred additional costs related to lease and personnel compensation, product clearance, and asset write-offs during the store closures, further straining its financial position [5][9]. Group 3: Strategic Transformation - Yonghui Supermarket established a reform leadership team led by Ye Guofu, founder of Miniso, to guide its transformation efforts, which have yet to yield market-accepted results [5][14]. - The company is focusing on a supply chain reform, including the acceleration of direct sourcing contracts with suppliers, which has led to a reduction in the number of suppliers by approximately 50% [10][14]. - The overall gross profit margin for the first half of the year was 20.80%, a decrease of 0.78 percentage points compared to the same period last year [10]. Group 4: Debt and Financial Pressure - As of the end of the first half, Yonghui Supermarket's debt-to-asset ratio reached 88.21%, the highest since its listing in 2010 [17]. - The company reported short-term borrowings of 3.989 billion yuan and accounts payable of 6.092 billion yuan [17]. Group 5: Competitive Positioning - Yonghui Supermarket is attempting to emulate the successful operational model of "Pang Donglai," focusing on customer service and product quality, but faces challenges in execution and employee satisfaction [19][20]. - Analysts suggest that while many traditional supermarkets are mimicking Pang Donglai, Yonghui's brand strength and consumer trust still require significant improvement [20][21].