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今天,AI内容新规正式实施,这次不注意是真的会违法。
数字生命卡兹克·2025-09-01 01:05

Core Viewpoint - The implementation of the "Artificial Intelligence Generated Synthetic Content Identification Measures" and the accompanying national standard on September 1st is expected to significantly alter the ecosystem of AI-generated content on the internet, addressing the growing issue of indistinguishable fake content flooding information channels [3][5][10]. Group 1: Regulatory Framework - The new regulations require all domestic AI model or application providers to label AI-generated content with either explicit or implicit identifiers [15][31]. - Explicit identifiers must clearly indicate that the content is AI-generated, with specific requirements for text, images, audio, and video formats [18][20][27][29]. - Implicit identifiers, which are meant for machine and regulatory recognition, must be embedded in the file metadata and include essential information such as whether the content is AI-generated, the producer's identity, and a unique identifier for the content [43][54]. Group 2: Responsibilities of AI Providers - AI tool providers must upgrade their products to automatically include both explicit and implicit identifiers in any generated content [57]. - User agreements must be modified to inform users about the existence and legal requirements of these identifiers [59]. - Providers can offer exemptions for specific professional needs, but must ensure that users understand their responsibilities regarding labeling and maintain logs of user identities for at least six months [60][61]. Group 3: Responsibilities of Content Creators - Content creators using AI tools must actively utilize the provided labeling functions when publishing content that includes AI-generated elements [62][66]. - Even if only a small portion of the content is AI-generated, creators are required to declare and label it accordingly [67]. - Creators should avoid actions that could remove implicit identifiers, as this could lead to penalties from content platforms [69]. Group 4: Industry Impact - The new regulations are seen as beneficial for serious content creators while posing challenges for those who misuse AI for misinformation or scams [70]. - The introduction of digital watermarks and implicit identifiers aims to enhance regulatory oversight and reduce the prevalence of low-quality AI-generated content on the internet [71].