时报观察｜着力真实需求方能扩大服务消费

Core Viewpoint - The Ministry of Commerce plans to introduce several policies to expand service consumption this month, reflecting a shift in macroeconomic policy focus towards balancing goods and service consumption [1] Group 1: Service Consumption Trends - There is a high income elasticity in service consumption, meaning changes in residents' income expectations and growth significantly impact this sector [1] - Recent consumption trends indicate that demand and spending in the service sector are not lacking; rather, there is a need to match evolving consumer preferences with appropriate scenarios and quality supply [1] - The youth consumer group, particularly Generation Z, is willing to spend on interests and emotional value, as seen in the phenomenon of "LABUBU," while also seeking high cost-performance ratios, demonstrating a preference for spending wisely [1] Group 2: Policy Recommendations - To address the shortage of quality service supply, the focus should be on "opening up externally and loosening restrictions internally," which includes expanding pilot programs in telecommunications, healthcare, and education to attract mature and high-quality services [1] - Additionally, reducing domestic market restrictions, such as easing market access and optimizing regulatory models, is essential to stimulate market competition and enrich service supply [1] Group 3: Short-term and Long-term Measures - The proposed measures for "opening up externally and loosening restrictions internally" are more aligned with long-term reforms aimed at fundamentally improving the service consumption cycle [2] - Short-term counter-cyclical adjustment policies are also necessary to provide immediate visibility of the government's commitment to boosting consumption, exemplified by the recent "dual subsidy" policy from the Ministry of Finance, which aims to lower financing costs for consumers and operators [2] - Both long-term reforms and short-term adjustments must continuously address real consumer needs to translate policy effectiveness into tangible benefits for consumers [2]