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恺英网络上半年业绩稳增:AI发力、IP蓄力,全球化进程提速
KINGNETKINGNET(SZ:002517) 财联社·2025-09-02 08:10

Core Viewpoint - The company has demonstrated resilience and growth in its performance, with a revenue of 2.578 billion yuan and a net profit of 950 million yuan in the first half of 2025, reflecting a year-on-year growth of 0.89% and 17.41% respectively [1] Group 1: Overseas Business Performance - The company's overseas revenue reached 202 million yuan, marking a significant year-on-year increase of 59.57% [2] - Successful products include the RPG game "MU Immortal," which topped the iOS RPG free charts in multiple countries, and the SLG game "Nobunaga's Ambition: Path to the World," which ranked second in the iPhone free game list [2][3] - The SLG genre is identified as a structural investment opportunity, with 41.38% of the top 100 self-developed mobile games in the overseas market being strategy games [2] Group 2: AI Innovations - The company is leveraging AI to enhance game development and operations, introducing the "SOON" AI platform that significantly reduces game development time from months to hours [5] - The company is also targeting the emotional companionship market with AI-driven products, including smart toys that recognize emotions and interact with users [5][6] - The introduction of AI applications is expected to expand the company's business boundaries beyond traditional gaming, creating a new ecological moat [6] Group 3: IP Strategy and Product Development - The company is diversifying its IP strategy, continuing to develop classic IPs while also incubating original IPs like "Warm Star Valley Dream Journey" [8] - A robust pipeline of over ten new products, including titles based on popular IPs, is set for release in the latter half of the year [7][8] - The company aims to create a comprehensive gaming ecosystem by integrating games, community, and interactive content [7] Group 4: Governance and Shareholder Returns - The company has been enhancing its governance structure, which has contributed to its sustained growth and positive recognition from various institutions [9][10] - A share buyback plan has been announced, with a total amount not exceeding 200 million yuan, reflecting the company's commitment to returning value to shareholders [9] - The company has consistently provided cash dividends, totaling 1.212 billion yuan since its listing, and has committed to further share purchases by major stakeholders [9][10]