公募管理费微增背后的生存战：谁在“抢蛋糕”谁在“丢阵地”？

Core Viewpoint - The public fund industry has shown signs of "mild recovery" in the first half of the year, with management fees reaching 62.09 billion yuan, a slight increase compared to the previous year, but still significantly lower than pre-reform levels [3][4][6]. Summary by Sections Management Fees - The total scale of the public fund industry reached 34.39 trillion yuan by the end of June, an increase of nearly 1.57 trillion yuan in the first half of the year, representing a year-to-date growth of 4.78% [5]. - The management fees collected by public funds in the first half of the year amounted to 62.09 billion yuan, a year-on-year increase of 10.18 billion yuan, or 1.67% [5][6]. - Despite the slight recovery, management fees are still down over 8.5 billion yuan compared to the 70.62 billion yuan reported before the fee reform in July 2023, indicating ongoing structural adjustments in the industry [6]. Fund Type Performance - Different types of funds have shown significant divergence in management fee income. Equity funds experienced the most notable decline, with management fees of 26.57 billion yuan, down 1.67 billion yuan year-on-year [6]. - Conversely, low-risk and specialty funds, such as money market and bond funds, saw management fee growth, with respective fees of 18.28 billion yuan and 14.62 billion yuan, both reaching historical highs [6][7]. Company Performance - Among the 193 fund management companies, 21 reported management fees exceeding 1 billion yuan, with the top ten companies maintaining a stable ranking [7]. - E Fund led with management fees of 3.918 billion yuan, although this was a decrease of 155 million yuan from the previous year [7][8]. - The competition among the lower-ranked companies is intense, with management fee differences of less than 1.2 billion yuan among them [8]. Profitability - A total of 66 fund companies reported a combined net profit of 17.673 billion yuan in the first half of the year, reflecting a year-on-year increase of over 10% [9][10]. - Approximately 88% of these companies were profitable, with 37 companies reporting net profit growth year-on-year [9]. - E Fund maintained its leading position with a net profit of 1.877 billion yuan, up 23.84% from the previous year [10]. Challenges for Smaller Firms - Some smaller firms, such as Jiutai and Jiangxin, reported losses, with revenues below 70 million yuan, highlighting their survival challenges [11]. - The operational difficulties faced by these smaller firms underscore their limitations in resources, branding, and research capabilities [11].