Core Viewpoint - Suzuki's first electric vehicle (EV), the "e Vitara," is set to launch in January 2026, aiming to strengthen its position in the EV market as a latecomer [2][4]. Group 1: Product Details - The "e Vitara" is a small SUV available in two-wheel drive (2WD) and four-wheel drive (4WD) configurations [2]. - The starting price for the lowest 2WD model is approximately 3.9 million yen (around 188,000 RMB), with an expected range of over 400 kilometers under the WLTC mode [4]. - The "e Vitara" will become Suzuki's highest-priced model in its lineup [4]. Group 2: Market Context - The Japanese government offers subsidies for EV purchases, which will further reduce the effective price. The average subsidy for domestically produced EVs in Japan is about 810,000 yen (approximately 39,000 RMB) [4]. - In Suzuki's domestic sales for the fiscal year 2024, light vehicles (a unique category in Japan for vehicles with engine displacements under 660cc) account for 81% of total sales, although non-light vehicle sales are also increasing [4]. Group 3: Sales Performance - The small passenger car "SOLIO" and the SUV "Fronx" are expected to drive sales growth in the fiscal year 2025 [5]. - The "SWIFT" series of small passenger cars achieved a global cumulative sales milestone of over 10 million units, marking the first time a non-light vehicle from Suzuki has reached this significant figure [5].
铃木首款纯电动车将上市,或成“最贵铃木”
日经中文网·2025-09-11 08:00