刚刚！暴涨超160%，发生了什么？

Core Viewpoint - The stock price of Kai Zhi Le International surged over 160% following the announcement of its strategic entry into the trading card game (TCG) market, partnering with the globally recognized IP Pokémon for operational services [1][2][4]. Group 1: Company Strategy and Market Entry - Kai Zhi Le International announced its strategic layout in the TCG market, starting with a partnership with Pokémon, which aligns with its mission of creating high-quality playful living [4][5]. - The company aims to build a complete business chain covering offline sales, experiential activities, and event operations in the TCG sector [4][5]. - The first Pokémon official card dojo opened in Beijing, providing an immersive experience for Pokémon trainers, combining retail, card battles, and social interactions [4][5]. Group 2: Market Potential and Growth - The global TCG market is projected to exceed $12 billion (approximately 85.5 billion RMB) by 2024, with China's market growing at over 40% for three consecutive years [4][6]. - The trading card segment is expected to maintain a nearly double-digit annual growth rate over the next decade, driven by strong social attributes, collectible value, and the trend towards esports [1][8]. - The Chinese TCG market has seen significant growth, with its scale increasing from 2.8 billion RMB in 2019 to 13.3 billion RMB in 2023, reflecting a compound annual growth rate of 31.5% [7][8]. Group 3: Financial Performance and Future Outlook - Kai Zhi Le International reported a revenue of approximately 422.5 million RMB for the six months ending June 30, 2025, a decrease of 14.4% year-on-year, primarily due to reduced retail store income [6]. - The company experienced a narrowing of losses to 67.3 million RMB, a 16.04% improvement compared to the previous year [6]. - The wholesale channel, particularly through partnerships with major retailers, has become a significant growth driver, with sales increasing by 134.6% year-on-year [7].