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美团新动作!用AI点外卖,有“暗号”才能体验
第一财经·2025-09-12 06:48

Core Viewpoint - Meituan has launched its first AI Agent product, "XiaoMei" App, which is currently in public testing and aims to enhance local life services through AI-driven personalized recommendations and smart interactions [3][9]. Group 1: Product Launch and Features - "XiaoMei" App utilizes Meituan's self-developed model LongCat-Flash-Chat for functions such as food ordering, restaurant recommendations, and navigation [3][10]. - The app is designed to assist users, especially the elderly and children, by simplifying the ordering process through natural language interaction, eliminating the need for complex graphical user interfaces [8]. - Users can interact with "XiaoMei" via voice commands to receive personalized restaurant recommendations based on their preferences and past orders [8]. Group 2: Market Context and Competitive Landscape - The launch of "XiaoMei" is part of Meituan's broader strategy to enhance its AI capabilities in response to competitive pressures from industry giants like Alibaba and Tencent [10][11]. - Analysts believe that while "XiaoMei" can improve user experience and operational efficiency, its long-term success will depend on product pricing, variety, and service quality [9][10]. Group 3: Financial and Strategic Investments - Meituan plans to invest 21.1 billion yuan in technology research and development in 2024, with a focus on AI, drone delivery, and automated delivery vehicles [10][11]. - The company's CEO indicated a significant increase in the core model's usage and plans to further invest in AI infrastructure by 2025 [11].