罗永浩:西贝的事情可以告一段落了
证券时报·2025-09-14 04:41

Core Viewpoint - The recent controversy surrounding the use of pre-prepared dishes at the restaurant chain Xibei has drawn significant public attention, particularly following remarks made by entrepreneur Luo Yonghao, which have led to a notable decline in Xibei's customer traffic and revenue [2][5]. Summary by Sections Incident Overview - Luo Yonghao's comments on September 10 regarding his dining experience at Xibei, where he claimed that most dishes were pre-prepared and overpriced, sparked the controversy [3]. - Xibei responded on September 12 with an open letter refuting Luo's claims and detailing the preparation process of the 13 dishes he ordered [4]. Financial Impact - Xibei's CEO, Jia Guolong, stated that the incident has already caused a visible impact on the business, with daily revenue dropping by 1 million yuan on September 10 and 11, and an expected decrease of 2 to 3 million yuan per day starting September 12 [5]. - A significant drop in customer traffic was reported, with a 70% reduction in the number of tables occupied at Xibei's largest location in Beijing compared to the previous week [5]. Regulatory Developments - The National Health Commission is reportedly finalizing a draft for national standards on food safety concerning pre-prepared dishes, which will soon be open for public consultation [5]. - Luo Yonghao expressed support for the regulation of pre-prepared dishes, emphasizing that while restaurants have the right to use them, consumers should be informed about their usage [5].