Core Viewpoint - The article highlights the emergence of consumer-oriented robot experience stores in China, particularly in Guangdong province, indicating a significant shift in the robot industry towards direct consumer engagement and market expansion [2][8]. Group 1: Market Dynamics - Guangdong province leads the nation with approximately 178,000 robot-related enterprises, reflecting a robust industrial base [2]. - The province's population is around 127.8 million, with a real-time population of 150 million, providing a substantial consumer market for robot products [6]. - The robot industry is entering a new phase focused on consumer markets, with significant potential for growth in the To C (business-to-consumer) segment [2][8]. Group 2: Store Operations and Consumer Engagement - The first robot 6S store by Shenzhen Future Times has attracted nearly 70 robot brands and over 30,000 visitors from 27 countries within a month of opening [1][5]. - The store offers hands-on experiences with various robot products, including service robots and educational robots, enhancing consumer interaction [4][5]. - The experience store model is being replicated in other cities like Beijing and Shanghai, indicating a growing trend in the retail landscape for robots [8]. Group 3: Sales and Economic Impact - In 2024, Guangdong's robot-related product exports are projected to reach 45.74 billion yuan, a 19.6% increase, with the smart robot industry generating 99.2 billion yuan in revenue [6]. - The industrial robot production in Guangdong exceeded 240,000 units, marking a 31.2% year-on-year growth, maintaining a 44% share of the national market [6]. - The E-TOWN Robot Consumption Festival in Beijing reported sales exceeding 330 million yuan, showcasing the growing consumer interest in robot products [9]. Group 4: Challenges and Future Outlook - The consumer-grade robot market is still developing, facing challenges such as technology adaptation, market acceptance, and product differentiation [9][10]. - Future innovations are expected in emotional support robots and functional support devices, which may lead to breakthroughs in consumer applications [8][9]. - Recommendations for industry growth include enhancing core technology, promoting AI integration, and increasing support for research and market promotion [10].
多国客商涌入广东机器人超市
21世纪经济报道·2025-09-14 13:38