今起全面禁用！事关纯牛奶！

Core Viewpoint - The new national standard for sterilized milk, effective from September 16, mandates that only raw milk can be used as the sole ingredient, prohibiting the use of reconstituted milk, thereby ensuring the purity and quality of the product [2][4]. Summary by Sections Changes in Standards - The revised standard explicitly requires that sterilized milk must be made solely from raw cow or goat milk, eliminating the use of reconstituted milk, which is produced by rehydrating milk powder [2][4]. - The new regulations enhance product transparency by requiring clear labeling of ingredient information on packaging, allowing consumers to understand the true nature of the products [4]. Impact on Prices - The introduction of the new standard is expected to have a limited impact on dairy product prices, as the current low prices of fresh milk are sufficient to support the production of sterilized milk without incurring additional costs [6]. Effects on Consumers and Industry - Consumers will benefit from higher quality and better-tasting sterilized milk, as products made from fresh milk retain more natural active ingredients, enhancing nutritional value and flavor [9]. - Dairy farmers are likely to see improved earnings due to increased demand for fresh milk, which will help alleviate industry losses caused by supply-demand imbalances [9]. - The new standard aligns with international practices, enhancing the competitiveness of domestic dairy products in the global market and improving the quality reputation of Chinese sterilized milk [9].