从箱包羽绒到汽车航空：一座浙北小城的产业“升维”战

Core Viewpoint - The article discusses the economic transformation of Pinghu City, Zhejiang Province, highlighting the shift from traditional industries to high-end manufacturing and the development of new sectors, while addressing the challenges faced by established industries [3][4]. Traditional Industries - Traditional industries such as down jackets, bags, and children's vehicles now account for less than 10% of the city's industrial output, a significant decline from their peak [5][6]. - The demand for these traditional products is shrinking due to economic cycles, tariff fluctuations, and a declining birth rate, which limits the market for children's vehicles [6][7]. - In 2024, the industrial output value of 56 bag manufacturing enterprises in Pinghu was 3.908 billion yuan, a decrease of 6.7% year-on-year, with profits also declining [6][7]. Economic Transition - Pinghu is transitioning from an "export-oriented" model to an "integrated domestic and foreign trade" approach, focusing on brand development and digital transformation [7][8]. - The city has seen positive results from this transition, with bag manufacturing profits increasing by 10.3% in 2024, and children's vehicle enterprises achieving a 13.0% growth in industrial output value [7][8]. New Industries - The city has developed new industrial clusters in high-end manufacturing, including CNC machine tools and automotive components, leveraging its manufacturing base and geographical advantages [9][10]. - The automotive industry has become a key sector, with an annual output value exceeding 40 billion yuan, and significant contributions from global automotive parts companies [10][11]. Investment and Development - Recent investment initiatives have attracted major projects in high-end manufacturing, artificial intelligence, and new materials, with a total investment of 136.6 billion yuan announced in September 2025 [11][12]. - The establishment of a national automotive parts manufacturing base has further solidified Pinghu's position in the automotive supply chain [10][11]. Future Prospects - Despite being recognized as a strong industrial county, Pinghu faces challenges such as insufficient innovation and disparities in industrial levels [14]. - The city is expected to benefit from national strategies and infrastructure developments, positioning itself for further economic growth and integration with the Shanghai metropolitan area [14].