Core Viewpoint - The article discusses a traffic accident involving a luxury Rolls-Royce vehicle owned by a well-known automotive influencer, Chen Zhen, highlighting the implications for the brand and its market performance amid ongoing controversies and declining sales in the Greater China region [3][4][9]. Group 1: Accident Details - The accident occurred on October 3 in Beijing, with initial investigations indicating that Chen Zhen was fully responsible for the incident [3]. - The vehicle involved is a Rolls-Royce Spectre, which has an official guide price of 5.75 million yuan, and even as a second-hand car, its market price starts at 4 million yuan [3][8]. - There are allegations from netizens suggesting that the vehicle may have been driving in the wrong direction [5][6]. Group 2: Insurance and Repair Costs - Chen Zhen's public statement about only purchasing mandatory traffic insurance has raised concerns, as this type of insurance has a compensation limit of only 2,000 yuan for property damage [8]. - An industry expert noted that if Chen had purchased comprehensive insurance, the vehicle could be declared a total loss, but without it, repair costs could approach the price of a new car, potentially leading to the vehicle being scrapped [8][9]. Group 3: Brand Performance and Market Trends - Rolls-Royce has seen a decline in sales in the Greater China region, with a reported 23% decrease in sales in the first five months of the year compared to the previous year [9]. - In 2023, Rolls-Royce delivered 6,032 vehicles globally, but this number dropped by 5.3% to 5,712 vehicles in 2024, ending a three-year growth streak [9]. - The brand has faced multiple controversies in recent years, which have affected its image and sales performance [12].
交警通报陈震劳斯莱斯事故!车辆或报废,维修费堪比车价?
新浪财经·2025-10-04 07:10