Core Viewpoint - The article highlights the rise of the Jiangxi baking community, which has quietly dominated the Chinese baking industry through collaboration, government support, and a focus on innovation [4][6][12]. Group 1: Historical Background - The story of Jiangxi's baking industry began in 1987 when two veterans opened a bakery, leading to a surge in local interest and training in baking skills [8]. - Zhang Xiewang, one of the founders, trained over 300 apprentices, including notable figures like the founder of Baoshifu [8][9]. Group 2: Key Strategies for Success - The first strategy is collective action, where bakers support each other by sharing resources and promoting popular products together [9]. - The second strategy involves government support, with investments in training schools and financial assistance for aspiring bakers [9]. - The third strategy focuses on rapid innovation and adaptation, with a belief that the baking industry undergoes significant changes every five years, necessitating continuous learning and product development [10]. Group 3: Industry Impact - The Jiangxi baking community has produced nearly 50,000 bakers who operate 16,000 bakeries across over 1,000 cities, generating an annual output value of nearly 30 billion [11]. - Despite being a less prominent province economically, Jiangxi has established a significant presence in the baking sector, challenging the perception of its economic contributions [12].
36氪精选:这个江西小山城,「烤」出300亿面包产业
日经中文网·2025-10-11 04:00