全面对标宗馥莉的“娃小宗”，宗泽后推出“娃小智”

Core Viewpoint - The recent developments in the Wahaha brand, particularly the launch of "Wah Xiaozhong" by Zong Fuli's uncle, Zong Zehou, indicate a competitive shift within the family business and the beverage industry, as they aim to capture market share previously held by Wahaha [1][18]. Group 1: Brand Launch and Strategy - "Wah Xiaozhong" has initiated a nationwide recruitment event in Hangzhou on October 10, where a purchase of over 100,000 yuan qualifies for exclusive regional distributor rights [5][9]. - The recruitment strategy includes a limited-time offer where purchasing in four counties grants an additional county free of charge, aiming to attract more distributors [9]. - The product line of "Wah Xiaozhong" includes a diverse range of items such as AD calcium milk, mineral water, coconut water, and eight-treasure porridge, with pricing positioned lower than that of Wahaha [13]. Group 2: Market Position and Competition - As of now, "Wah Xiaozhong" has signed contracts with 153 clients, primarily in Zhejiang, with some presence in Hunan and Guizhou, focusing on chain supermarkets and large distribution clients [13]. - The recruitment process for becoming a distributor does not require a deposit, and the initial order is set at a minimum of 30,000 yuan, making it accessible for potential partners [13]. Group 3: Corporate Background - "Wah Xiaozhong Food (Hangzhou) Co., Ltd." was established in 2025 and is primarily engaged in wholesale activities, with Zong Zehou identified as the actual controller of the company [15]. - The recent resignation of Zong Fuli from her positions at Wahaha Group has sparked discussions about the future direction of the brand and the family's influence on the business [18].