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Sora2生成已故名人视频引亲属不满,OpenAI面临版权麻烦
21世纪经济报道·2025-10-11 12:25

Core Viewpoint - The article discusses the ethical and copyright issues surrounding AI-generated videos of deceased celebrities, particularly focusing on the case of Robin Williams and the implications of OpenAI's Sora 2.0 release, which has sparked significant controversy and backlash from family members and industry stakeholders [1][2][3]. Group 1: AI Video Generation and Controversy - The release of Sora 2.0 has led to a surge in AI-generated videos featuring Robin Williams, raising concerns about the manipulation of his image and voice without consent [1][3][5]. - Robin Williams' daughter has publicly condemned the creation of AI videos of her father, emphasizing the emotional distress it causes to the family and the disrespect it shows to his legacy [5][6]. - The rapid adoption of Sora 2.0, which reportedly surpassed one million downloads within five days, highlights the growing demand for AI-generated content, but also the challenges of regulating its use [5][6]. Group 2: Legal and Ethical Implications - The article outlines the legal framework in China regarding the posthumous rights of deceased individuals, indicating that family members can claim rights over the deceased's image and voice, which complicates the use of AI in recreating these figures [8][9]. - OpenAI has faced pressure from various stakeholders, including Hollywood unions and family members, to establish clearer boundaries regarding the use of deceased individuals' likenesses in AI-generated content [13][14]. - OpenAI has adjusted its copyright policy from an opt-out to an opt-in mechanism, allowing public figures to control the use of their likenesses in Sora-generated videos, although this does not address the rights of deceased individuals [14][15]. Group 3: Industry Response and Future Directions - The article notes that the backlash against AI-generated content is not isolated, as other companies in the industry have faced similar legal challenges and public outcry regarding copyright infringement [13][16]. - There is a call for a more structured approach to the ethical use of AI in recreating public figures, with suggestions for obtaining explicit consent from deceased individuals' estates and establishing clearer guidelines for AI platforms [9][16]. - The ongoing debate highlights the tension between artistic expression and the rights of individuals, suggesting that the industry is still in the process of finding a balance between innovation and ethical responsibility [16].