“反内卷”！奇瑞集团董事长尹同跃发声

Core Viewpoint - Chery Group aims to establish a global innovation system to enhance its competitiveness and achieve sustainable internationalization amidst the current "involution" in the automotive industry [2][4]. Group 1: Globalization Strategy - Chery Group is currently the leading Chinese car manufacturer in terms of automobile exports, with plans for Chery Automobile to be listed on the Hong Kong Stock Exchange by September 25, 2025, to further penetrate international markets [2]. - The company is enhancing its governance and operational standards to align with those of Fortune Global 500 companies [2]. - Chery Group's revenue from overseas markets accounts for nearly half of its total revenue, with over 17.72 million global users, including more than 5.43 million overseas users as of September 2025 [4][5]. Group 2: Challenges in International Expansion - During recent visits to Europe and North Africa, challenges faced by Chinese automotive brands were identified, including issues with brand adaptation, safety quality failures, and insufficient local support [4]. - These challenges have implications for the overall brand image of Chinese enterprises and highlight the need for Chery Group to focus on sustainable development rather than just scale and speed [4]. Group 3: Innovation Ecosystem - Chery Group has developed a global innovation ecosystem consisting of three core systems: technology innovation, cultural innovation, and management innovation [6][7]. - The technology innovation system is central to this ecosystem, leveraging market advantages in over 120 countries to conduct global technology scanning and local development [7]. - Chery Group has established a database of 12,000 real traffic safety accident cases to benchmark against the strictest global standards, creating over 100 unique safety standards that exceed national requirements [8]. Group 4: Future Plans - Chery Group plans to establish 26 overseas R&D centers in the coming years to enhance competitiveness and meet regulatory requirements [10]. - The cultural innovation system promotes a supportive environment for innovation, emphasizing shared outcomes and risk management [11]. - The management innovation system prioritizes quality over sales and innovation over profit, aiming to become a global benchmark for quality and management practices [12].