江苏女老板裸辞创业，三年打造“车机爆款”，出货超百万台

Core Viewpoint - The article highlights the rapid growth and strategic transformation of Runxinwei, a company founded by Liu Qing, from a software service provider to a comprehensive soft and hardware provider in the automotive and smart device sectors, achieving over 50% annual revenue growth and securing significant partnerships with major automotive manufacturers [4][5]. Company Transformation - Liu Qing founded Runxinwei in 2020 after leaving her position as a vice president at a listed company, aiming to expand beyond mobile operating systems into the automotive sector, particularly focusing on smart cockpits [4][8]. - The company launched the SailingCore operating system, which integrates various smart devices into a cohesive ecosystem, achieving over one million units shipped in smart cockpit products [5][15]. Product Development and Market Strategy - Runxinwei's smart cockpit products, such as C100 and C200, are designed to connect with various devices, providing a seamless user experience across different environments [12][13]. - The company targets the mid-to-low-end vehicle market to demonstrate its technological capabilities, with products priced around 50,000 yuan, making smart features accessible to a broader audience [12][21]. Technological Innovation - The SailingCore operating system enables real-time data synchronization between devices, breaking down information silos and enhancing user experience [15][19]. - Runxinwei has invested significantly in R&D, with over 90% of its workforce dedicated to this area, resulting in more than 160 patents and software copyrights [15][19]. Business Segments - The company operates in four main business segments: smart automotive, mobile devices, robotics, and smart home solutions, with the automotive segment showing the most rapid growth [21]. - Runxinwei has established partnerships with major automotive manufacturers, including SAIC, GAC, and Dongfeng, securing substantial orders [5][21]. Company Culture and Management - Runxinwei emphasizes a flat management structure, fostering innovation and quick decision-making, while also implementing a unique incentive system to maintain employee engagement [24][25]. - The company adopts a "fast and slow" approach in operations, balancing rapid product development with a commitment to foundational research [26][27]. Market Expansion - Runxinwei is actively expanding its market presence internationally, with offices established in Europe, North America, the Middle East, and South America [27]. - The company focuses on nurturing existing client relationships while exploring new opportunities in overseas markets [27][28].