广交会遇上AI新叙事：中企出海抢抓技术普惠化新风口

Core Viewpoint - The forum emphasized the transformative role of artificial intelligence (AI) in global trade, particularly in cross-border e-commerce, highlighting the necessity for businesses to adopt AI technologies to remain competitive in the evolving market landscape [2][4]. Group 1: AI Integration in Trade - The forum showcased the integration of AI technologies in various aspects of international trade, including cross-border payments, intelligent customer service, and supply chain optimization, reflecting a significant shift towards AI-driven solutions [2][4]. - A report presented at the forum indicated that most foreign trade enterprises are actively utilizing AI to enhance operational efficiency, marking a period of explosive growth for AI in China's foreign trade sector [2][4]. Group 2: Trends in AI and Trade - Three major trends were identified for the future of AI in trade: deeper technological integration, closer ecological collaboration, and more inclusive value creation [4]. - The global AI and trade ecosystem is expected to evolve from being China-led to a more collaborative global framework, with Chinese companies working alongside international partners to establish rules and share technologies [4]. Group 3: AI's Impact on E-commerce - The number and scale of Chinese AI companies have been growing, producing competitive general and industry-specific models, with domestic models leading in global open-source community downloads [5]. - AI is enhancing productivity and product capabilities in cross-border e-commerce, with a robust ecosystem of AI service providers emerging across the entire supply chain [5]. Group 4: Future Directions and Innovations - AI technologies are increasingly penetrating various fields such as text, image, audio, and video, empowering cross-border e-commerce across multiple operational stages including insight generation, design, product selection, operations, customer service, marketing, and supply chain management [5]. - The evolution of AI video content creation is expected to enable autonomous innovation and automated publishing, indicating a shift towards more sophisticated content production capabilities [6]. Group 5: Collaborative Ecosystem Development - A consensus emerged during the roundtable discussion on the need to build a competitive ecosystem that integrates technology, quality, and service, emphasizing the importance of collaboration among government, enterprises, academia, and research institutions [8]. - The integration of resources from the Canton Fair's supply chain and e-commerce platforms is seen as a critical breakthrough for advancing the development of AI in international trade [8].