Core Viewpoint - The article discusses a social media incident where a luxury LV coat priced at 16,000 yuan is compared to a school uniform from a middle school in Changsha, which costs only 86 yuan, highlighting the stark contrast between high-end fashion and affordable school attire [3][8]. Company Information - Changsha Miaoyang Clothing Co., Ltd., the manufacturer of the school uniform, was established in November 2010 with a registered capital of 5 million yuan. The company specializes in the production and processing of school uniforms and holds several trademarks and patents related to clothing [6][7]. Product Details - The LV coat in question is a seasonal limited edition made of 79% cotton and 21% polyamide, designed by the brand's designer. It is currently sold out nationwide [8]. - The coat's design may have some similarities to the school uniform, as both are focused on practicality and seasonal suitability [8]. Market Reactions - The incident has sparked discussions online, with users humorously noting the similarities between the luxury item and the school uniform, emphasizing the value for money of the latter [9][11]. - This is not the first instance of luxury brands having similar designs to school uniforms; previous cases include a GUCCI dress and a Ralph Lauren polo shirt that drew similar comparisons [11].
1.6万元LV大衣“撞衫”86元中学校服,LV回应
第一财经·2025-10-24 10:56