四五线城市抢着办演唱会，「县城中产」还买单吗？

Core Viewpoint - The article discusses the trend of hosting concerts in lower-tier cities in China, highlighting the economic impact and challenges faced by organizers in these markets [9][10][12]. Group 1: Concerts in Lower-Tier Cities - Many artists have begun performing in lower-tier cities, with notable examples including Xue Zhiqian and Jay Chou, indicating a shift in concert locations [6][9]. - The demand for concerts in lower-tier cities is often underestimated, as evidenced by high attendance rates in cities that have not previously hosted large-scale events [13][14]. - Local governments are actively seeking to attract concerts to boost local economies, offering various incentives such as venue subsidies and logistical support [14][21]. Group 2: Economic Impact - Concerts can significantly boost local economies, with large events generating substantial consumer spending, as seen in Jay Chou's concert in Sanya, which brought in over 11 billion yuan in local consumption [10]. - The average cross-city attendance rate for large concerts is around 60%, contributing to over 200 billion yuan in direct consumer spending [9][10]. Group 3: Challenges Faced - Organizers face challenges such as limited funding, inadequate facilities, and logistical issues in lower-tier cities, which can affect the quality of the concert experience [16][18]. - There is a prevalent belief among local consumers that ticket prices will drop closer to the event date, leading to lower initial sales and potential last-minute discounts [18][20]. - The approval process for concerts in first-tier cities is complex and competitive, prompting some companies to focus on lower-tier markets where the barriers to entry may be lower [11][12]. Group 4: Audience Experience - Concertgoers in lower-tier cities often express excitement and appreciation for the opportunity to see their favorite artists without the high costs associated with first-tier cities [24][28]. - The atmosphere at concerts in lower-tier cities can be more enthusiastic, as audiences may feel a stronger connection to the performers [24][29]. - Local fans benefit from reduced competition for tickets and often enjoy lower prices due to government subsidies, enhancing their overall experience [25][27].