第一财经·2025-11-02 11:18Core Viewpoint - The article discusses the growing demand and challenges of pet insurance in China, highlighting the increasing pet ownership and the financial burden of pet healthcare, while also addressing the limitations and issues faced by pet owners regarding insurance coverage and claims processes [3][4][9]. Market Overview - The Chinese pet market is expected to grow steadily, with the urban pet consumption market surpassing 300 billion yuan and the number of urban pet dogs and cats exceeding 120 million [3]. - The average annual spending per pet owner has slightly increased, indicating a rising trend in pet-related expenditures [3]. Pet Insurance Demand - There is a significant demand for pet insurance, particularly for medical coverage, as pet owners face high veterinary costs [5][9]. - Pet insurance is seen as a way to mitigate the financial risks associated with pet healthcare, providing peace of mind to pet owners [4][9]. Challenges in Pet Insurance - Many pet owners encounter issues with insurance coverage for serious or congenital diseases, which are often excluded from policies [7][9]. - The claims process can be complicated, with common complaints related to waiting periods, pre-existing conditions, and lack of clarity in policy terms [10][12]. Consumer Experiences - Pet owners report mixed experiences with insurance claims, with some successfully receiving reimbursements for minor medical expenses, while others face difficulties with major health issues [5][9]. - The rising premiums and restrictions on insuring older pets are concerns for consumers, as they may limit access to necessary coverage [8][9]. Industry Insights - The pet insurance market is viewed as a potential growth area for insurance companies, driven by the increasing number of pet owners, particularly among younger generations [14][15]. - There is a need for better collaboration between insurance companies and veterinary clinics to improve the claims process and consumer education [13][16]. Future Outlook - The pet insurance industry is expected to evolve, with a focus on expanding coverage options and improving customer service to meet the needs of pet owners [14][16]. - Innovations in product offerings and service integration are being explored to enhance the overall pet healthcare ecosystem [16].